Attract, understand
and keep loyal customers.

The Shopping Center Loyalty Platform consists of a Loyalty App and CMS, providing you with a database of loyal customers.

Attract

Design a loyalty program that attracts customers, and makes them return.

Decide when and how to reward your most loyal customers.

Loyalty points
and tiers

Stimulate
desired behavior

Coupons
and rewards

Understand

Get to know customers - individually and at scale - to optimize marketing and operations.

Observe all the data from a single place - our CMS.

Track In-app
behavior

Customer
demographics

Custom data
dashboards

Keep

Once a customer downloads the Loyalty App, you can reach them directly with your marketing.

Gain access to a database of your most loyal customers and keep them engaged through exclusive and personalized content.

Loyal customer
database

Owned marketing
channel

Customer
segmentation

Dive deeper

Learn more about the Loyalty App and it's features. See how you can use the CMS to generate content and analyze data.

Loyalty App | Every visit counts

Explore

CMS | Counts every visit

Explore

Easy to navigate

Endless customization options

Built for marketers

Book a call to see if there's a match

Book a call

Mall Admin Module

Everything you need to make the most of The Mall Engagement Platform. Intuitive Management System to manage and monitor the platform along with all the tools and resources you need to reach your objectives; Knowledge Hub for guidance and training, Dedicated Customer Success Management for consulting and advanced analytics ensuring data-driven decisions.

Management System Knowledge Hub Report and analytics Customer Success

Emplate management system

Manage and monitor the platform and utilize a range of tools to reach business objectives

An intuitive Management System to monitor and manage every aspect of the Mall Engagement Platform. Packed with efficient digital tools to engage your customers and tenants, extensive analytics, monthly reports and recommendations and an exclusive Knowledge Hub with inspiration and guides from malls around the world to keep improving your results over time.

management system

Packed with the features malls need

Campaign overview and editor

Browse, edit, delete and approve posts - whether they’re expired, active or upcoming. Upload posts on behalf of mall management or any shop in your mall and use videos, quizzes, CTA’s or coupons to grab customer attention.

Analytics

Monitor effects and evaluate your results. Live analytics include the most important measurements like influenced mall visits, monthly active users and many more.

Prizes and loyalty program

Manage rewards in your loyalty program from the prize editor with plenty of custom limitations and category segmentations for multiple use cases.

Push messages

Send effective push messages to the customers that downloaded your mall app.

Category builder

Create categories so tenants can easily associate content with a relevant category. Utilize the organized content on your mall website or consumer app.

Manage shops

Manage users with access to Emplate Shop, and edit the approval settings for individual stores

Want to learn more?

Read case studies Book meeting

KNowledge hub

Everything you need to know to succeed online

With the collective knowledge and experience gathered from all users of The Mall Engagement Platform, you and your tenants will be setting new records over and over again. The Knowledge Hub is continually growing with new case-studies, guides and how-to’s on how to achieve the best results.

Content types

What you'll find in the Knowledge Hub

Self-service help articles and tutorials to improve results

Success guides from other malls using Emplate

Relevant news and updates to keep you up to speed

How-to-guides for app user acquisition

Marketing templates to share with your agency

Best practice to increase tenant engagement

Want to learn more?

Read case studies Book meeting

Reports and analytics

Extensive live analytics for data-driven decision making

Extensive live analytics empowers you to investigate potentials and assess the value you’re creating on your own - while monthly reports and quarterly data-driven summaries will guide you towards the very best results with actionable tips and tricks on how to get there.

Reports and analytics

Make your mall data-driven

Live analytics dashboard

Compile and monitor marketing effects, user retention and activity as well as shop performance directly from your personal dashboard

Monthly report

Easily digest the highlights and summaries of your most important performance metrics in reports shared with you on a monthly basis

Quarterly status meeting

Never lose touch with your dedicated Customer Success Manager. Together you’ll review your past efforts, and plan for the future on a foundation of data

Predefined KPIs

KPI’s include influenced mall visits, active users, views and interactions, profile retention, tenant engagement and many more.

Custom reports

No worries - combined dashboards for multiple malls or even custom dashboards are available upon request.

Data export

Export customer data and utilize your insights in other marketing systems such as CRM’s or marketing systems.

Want to learn more?

Read case studies Book meeting

Dedicated Customer Success Management

Customer support integrated

Advanced analytics and reports

Emplate Knowledge Hub

Enterprise solution with customized Customer Success Management

Customer success services

All the tools, resources and guidance you need to succeed

With The Mall Engagement Platform, you’ll have tools and resources to achieve astonishing results at your fingertips.

Customer Success Management will monitor your launch closely and continuously help you get the most of the platform - and you’ll always stay in touch with the Emplate team.

Want to learn more?

Let's recommend some good reads

Trend and guides

Thursday, September 15, 2022

3 different ways shopping centers are succeeding with loyalty apps

Trend and guides

Monday, September 12, 2022

3 different ways malls can benefit from a loyalty program

Loyalty programs are often under-utilized by the shopping center industry. We have a closer look at some of the different use cases for loyalty programs, and consider how shopping centers can utilize loyalty programs to achieve amazing results.

Monday, September 12, 2022

Reward - Happy hour in the Food Hall

Nivy created traction and promoted their food hall through their “Happy hour in the food hall” rewards.

Attract, understand and keep loyal customers.

Attract

Understand

Keep

Dive deeper

Easy to navigate

Endless customization options

Built for marketers

Book a call to see if there's a match

Mall Admin Module

Manage and monitor the platform and utilize a range of tools to reach business objectives

Packed with the features malls need

Campaign overview and editor

Analytics

Prizes and loyalty program

Push messages

Category builder

Manage shops

Want to learn more?

Everything you need to know to succeed online

What you'll find in the Knowledge Hub

Self-service help articles and tutorials to improve results

Success guides from other malls using Emplate

Relevant news and updates to keep you up to speed

How-to-guides for app user acquisition

Marketing templates to share with your agency

Best practice to increase tenant engagement

Want to learn more?

Extensive live analytics for data-driven decision making

Make your mall data-driven

Live analytics dashboard

Monthly report

Quarterly status meeting

Predefined KPIs

Custom reports

Data export

Want to learn more?

Dedicated Customer Success Management

Customer support integrated

Advanced analytics and reports

Emplate Knowledge Hub

Enterprise solution with customized Customer Success Management

All the tools, resources and guidance you need to succeed

Let's recommend some good reads

3 different ways shopping centers are succeeding with loyalty apps

3 different ways malls can benefit from a loyalty program

Reward - Happy hour in the Food Hall

Attract, understand
and keep loyal customers.