Create.
Measure.
Optimize.

Emplate offers a dedicated CMS (Content Management System) for both the shopping
center management and tenants.

Key CMS features

An intuitive Management System to monitor and manage every aspect of the Shopping Centre Loyalty Platform.

Manage content

How it works

In the app, customers can collect loyalty points for performing certain actions. Once a customer gathers enough points, they can claim a reward.

Key use cases

You decide what actions shall be rewarded, for how many points and what should the reward be. Once you create attractive rewards, people will download the app and become a part of your loyal customer database that you can reach out to whenever and for free.

This way you gain access to your own, new, and very effective marketing channel.

Insights and analytics

How it works

You can place exclusive content inside the app using our CMS. This content includes coupons, special offers, events, discounts, and pretty much anything that only the customer who downloads the app has access to. Content can be submitted by your shopping center management or individual tenants/shops.

Key use cases

Use exclusive content to keep and further nurture your customer database. Offer shopping center content that your customers cannot find anywhere else. This way you grow loyalty and turn visitors into customers, and customers into ambassadors.

Remember, quality content is key to successfully attracting customers.

Customize the app

How it works

In the app, customers can collect loyalty points for performing certain actions. Once a customer gathers enough points, they can claim a reward.

Key use cases

You decide what actions shall be rewarded, for how many points and what should the reward be. Once you create attractive rewards, people will download the app and become a part of your loyal customer database that you can reach out to whenever and for free.

This way you gain access to your own, new, and very effective marketing channel.

Make your shopping centre
data-driven

Live analytics dashboard

Compile and monitor marketing effects, user retention and activity as well as shop performance directly from your personal dashboard.

Monthly report

Easily digest the highlights and summaries of your most important performance metrics in reports shared with you on a monthly basis.

Quarterly status meeting

Never lose touch with your dedicated Customer Success Manager. Together you’ll review your past efforts, and plan for the future on a foundation of data.

Predefined KPIs

KPI’s include influenced mall visits, active users, views and interactions, profile retention, tenant engagement and many more.

Custom reports

No worries - combined dashboards for multiple malls or even custom dashboards are available upon request.

Data export

Export customer data and utilize your insights in other marketing systems such as CRM’s or marketing systems.

Empower tenants and optimize your manual workflows.

Empowering tenants to seamlessly create and distribute content to connect to customers and reach their most important business objectives such as visits, loyalty and sales. Motivational reporting, continuous training and personalized engagement drivers ensure growing results and continuous progression.

Next Up..

How to achive the best possivble tenant engagement

Everything you need to keep your tenants committed

The Mall Engagement Platform enables your tenants to easily connect with mall customers and comes with meticulously designed onboarding and training processes, a growing Shop Academy for constant tenant improvement and built-in features to increase tenant engagement like push reminders, integrated support and motivational effects reporting. Simply empowering your tenants to easily reach customers with Emplate Shop will have your shops participating in mall-wide marketing activities in no time.

Tenant onboarding
Tenant training
Shop Academy
Personlized tenant reminders
Monthly effect reports
Emplate shop

Save time and kill manual workflows for your tenants

Encouraging tenants to create and distribute content to customers in a personalized and meaningful way.

Emplate Shop is available for app and web and enables tenants to seamlessly upload, edit and monitor posts for your mall app and website.

EMPOWER AND ENGAGE YOUR TENANTS

Top features

Easy post creation

In less than 2 minutes tenants can create a post for your mall app and website which will be distributed automatically or upon your approval

Live feedback

Monitor the impact of each uploaded post and instantly see amount of post impressions and influenced visits to the physical mall

Individual reminders

Tenants set weekly reminders that fit their workflows, and will automatically be encouraged to upload posts in cases of inactivity.

Support from experts

Tenants can reach out to the support team without any involvement from the mall.

Monthly reports

Your tenants receive monthly reports with performance and effects and tips for improvements

Onboarding flows

When tenants get access to Emplate Shop for app and web they enroll in a training-flow that will guide them towards success

Shop services and resources

Tenant engagement services

Engaging your tenants calls for more than great software or a seamless experience in a tenant tool. That’s why you and your tenants can access the services and resources needed to succesfully launch and run your new digital platform.

Services and ressources

Making sure your tenants are engaged

The right onboarding

Prior to launch, all of your tenants will receive essential onboarding and guidance to start using the tool

Engagement drivers

Automated and personlized email flows for onboarding, training, engaging or reactivating tenants.

Shop Academy

Tenants can browse the exclusive Emplate Shop Academy to learn how to make the most of Emplate Shop from guides and best-use cases from likeminded tenants in malls around the world.

Monthly reports

Monthly reports summarize results and motivate tenants to stay engaged and keep increasing their impact.

Tenant engagement data

In the Management System, mall management can monitor and review tenant engagement - mall-wide or individually.

Domain knowledge

Your Customer Success Manager will provide key insights and share experiences from other malls if you experience challenges