Emplate offers a dedicated CMS (Content Management System) for both the shopping
center management and tenants.
The CMS is here so you can manage all the content in your Loyalty App, measure the performance of your loyalty program and build a first-party database of your most loyal customers.
An intuitive Management System to monitor and manage every aspect of the Shopping Centre Loyalty Platform.
The CMS allows you to create and publish posts, offers, rewards etc., as well as arrange the layout of the entire app in a simple and intuitive way that requires minimal technical abilities.
Create engaging content on a regular basis that will attract visitors to your shopping center. Use push notifications to increase engagement and to stay top of mind, create rewards to increase loyalty and emerge customers into a gamified experience.
In the CMS, you can not only track the performance of each of your posts, but also see demographic data of your viewers, both individually and at scale.
Use data to optimize the performance of your marketing, see what parts of your loyalty program work and which don't.
Use this first party data to target the people who actually visited your shopping center on other digital platforms and social media.
The loyalty app consist of rows of content stack up on each other.
The CMS allows you to customize the way your posts show up in the loyalty app.
Try different app layouts to maximize the performance of your loyalty program.
Compile and monitor marketing effects, user retention and activity as well as shop performance directly from your personal dashboard.
Easily digest the highlights and summaries of your most important performance metrics in reports shared with you on a monthly basis.
Never lose touch with your dedicated Customer Success Manager. Together you’ll review your past efforts, and plan for the future on a foundation of data.
KPI’s include influenced mall visits, active users, views and interactions, profile retention, tenant engagement and many more.
No worries - combined dashboards for multiple malls or even custom dashboards are available upon request.
Export customer data and utilize your insights in other marketing systems such as CRM’s or marketing systems.
Empowering tenants to seamlessly create and distribute content to connect to customers and reach their most important business objectives such as visits, loyalty and sales. Motivational reporting, continuous training and personalized engagement drivers ensure growing results and continuous progression.
"In a hindsight, it was an even better decision to have chosen Emplate - The Mall Engagement Platform as the solution for our digital mall project than we could initially imagine."
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The Mall Engagement Platform enables your tenants to easily connect with mall customers and comes with meticulously designed onboarding and training processes, a growing Shop Academy for constant tenant improvement and built-in features to increase tenant engagement like push reminders, integrated support and motivational effects reporting. Simply empowering your tenants to easily reach customers with Emplate Shop will have your shops participating in mall-wide marketing activities in no time.
Encouraging tenants to create and distribute content to customers in a personalized and meaningful way.
Emplate Shop is available for app and web and enables tenants to seamlessly upload, edit and monitor posts for your mall app and website.
In less than 2 minutes tenants can create a post for your mall app and website which will be distributed automatically or upon your approval
Monitor the impact of each uploaded post and instantly see amount of post impressions and influenced visits to the physical mall
Tenants set weekly reminders that fit their workflows, and will automatically be encouraged to upload posts in cases of inactivity.
Tenants can reach out to the support team without any involvement from the mall.
Your tenants receive monthly reports with performance and effects and tips for improvements
When tenants get access to Emplate Shop for app and web they enroll in a training-flow that will guide them towards success
Prior to launch, all of your tenants will receive essential onboarding and guidance to start using the tool
Automated and personlized email flows for onboarding, training, engaging or reactivating tenants.
Tenants can browse the exclusive Emplate Shop Academy to learn how to make the most of Emplate Shop from guides and best-use cases from likeminded tenants in malls around the world.
Monthly reports summarize results and motivate tenants to stay engaged and keep increasing their impact.
In the Management System, mall management can monitor and review tenant engagement - mall-wide or individually.
Your Customer Success Manager will provide key insights and share experiences from other malls if you experience challenges
